8:03 am

Creator Studio, the new Facebook tool for businesses

Creator Studio is a Facebook platform for managing company pages that allows community managers to administer, in the same space, the content to be published, the insights of the page, the messages in the inbox, among others.


Creator Studio, the new Facebook tool for businesses
10:05 am
newsletter

On May 25th 95% of newsletters in Europe died

The numbers indicate that, in Europe, only 29% will open these confirmation emails and only 5% will click. Moreover, if we include the fact that there’s a bunch of these emails these days, we anticipate a drastic reduction on the number of newsletters travelling the network as if a pipe cleaning exercise, or better, the replacement of old pipes for new pipes, these ones sanitised by the GDPR.


On May 25th 95% of newsletters in Europe died
9:01 pm
GDPR

Websays is committed to GDPR data protection

Websays is firmly committed to making its best efforts to protect all the personal data we collect and process. Our customers, suppliers and associates can confirm this commitment by consulting our Privacy Policy. As stated in the Author’s Privacy Policy section, we only provide our customers with information that has been publicly disclosed (openly and without access restrictions). The author can always change the privacy settings of social networks at any time.


Websays is committed to GDPR data protection
12:04 pm
API Instagram

Instagram API changes: what you need to know

After the problems caused by the Cambridge Analytica case and the improper use of user data taken from Facebook, there has been widespread news this week about Instagram suddently throttling of access to its API. So, in regard of these new regulations, how is Websays affected? There are mainly two groups of changes that are explained in the following lines.


Instagram API changes: what you need to know
12:00 am

Social media, the essential tool for the 85% of the companies

Companies are increasingly aware that social media have become the essential tool for communication with their customers. Therefore, 85% of companies already use social media for business purposes. These are the data that emerge from the report of Adigital, Spanish Association of the Digital Economy.


Social media, the essential tool for the 85% of the companies
12:48 pm

What Big Data will show us on 2018

Juan Luis Peñaloza: 2018 is going to be a generalizations and consolidation year for the Big Data ecosystem, where, in fact, all data will command part of our lives as someone explote and transform them. Big Data presents challenges for the collective intelligence and for the whole society” (SPA)


What Big Data will show us on 2018
12:00 am

Chatbots, tips for a good success

Nowadays we live in a world where the customers demand full attention 24 hours a day, 365 days a year, fast and effective answers. The last studies show that more than the 50% of the consumers think that a good customer care is the one available at any time, and only chatbots can achieve that. It is estimated that in 2020 the 80% of the online transactions are going to be done by bots as machines doesn’t get sick or sleep and are always available while humans have necessities that limit their job to a schedule. 


Chatbots, tips for a good success
12:00 am

Facebook, the social media giant less trusted by consumers

Facebook is the less trusted company by consumers when personal data needs to be saved, says a study made by Quartz. This media company asked their audience which was their perception regarding the way big companies are saving and using their personal information. Facebook is the one who gets more points on distrust and the 80% of the consumers who were asked pointed that they don’t trust in it. 


Facebook, the social media giant less trusted by consumers
12:00 am

Big Data and Marketing Intelligence: a new challenge for business

We have huge amounts of information, more than ever, for making our own decisions and at the same time, when we get into the online world we are used to leave a big amount of it away. In business, both users and companies are now, “playing” with this overexposure of information. 


Big Data and Marketing Intelligence: a new challenge for business
12:00 am

Data Science as a Service is almost here

Introducing data science requires an understanding beyond the tools and technologies – while insights may increasingly be commoditized and automated through advances in artificial intelligence, its important for people to have an understanding of where the data is coming from and its context.


Data Science as a Service is almost here
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