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Social Media Monitoring: listen to your customers beyond your own channels

Social media offer a very good opportunity for companies to get to know their consumers’ insights instantly and thus improve their customer experience. Consumers often talk about a brand’s product or service on their social media profiles without mentioning it, and yet they are not aware that the same company may be listening to them. Here’s where social media monitoring comes into play. 


Social Media Monitoring: listen to your customers beyond your own channels
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