Understanding the Evolving Landscape of Social Media Tracking in 2025 The world of social media is constantly changing, and by 2025, tracking its impact on website traffic will be more complex than ever. Several key factors are driving this evolution, demanding a more sophisticated approach to measurement and analysis. One major shift is the increasing…
Understanding the Power of Social Listening for Competitive Advantage In today’s dynamic business environment, staying ahead of the competition requires more than just traditional market research. Social listening has emerged as a powerful tool for gaining a competitive advantage by providing real-time insights into customer opinions, market trends, and competitor activities. By monitoring social media…
Most marketers use social listening tools to track mentions — and stop there. But that’s like using Google just to check the weather. With a platform like Websays, social listening becomes a strategic edge. You can write better copy, test ad ideas before launch, prevent PR blowups, and even reverse-engineer your competitor’s weaknesses. And it…
If you’re here, you’re probably trying to find a tool that actually lets you search social media—not just scroll through trending hashtags or click around aimlessly. You want something that helps you pull real insights from the firehose of content pouring out of TikTok, X, Instagram, Reddit, and beyond. At Websays, we help brands, agencies,…
1. Google Alerts (Always the best) Best for: Beginners and simple web monitoring Google Alerts lets you track specific keywords across the open web (including news sites and blogs), delivered via email. ✅ Easy to use✅ Fast setup✅ No login required Limitations: No sentiment, analytics, or source filtering. 🔗 Set up Google Alerts 2. Websays…
In a world where conversations are currency, monitoring social media isn’t just smart—it’s essential. Whether you’re a small business, an influencer, or a brand strategist, keeping tabs on what people are saying about you online helps you protect your reputation, understand your audience, and drive engagement. The best part? You don’t need to spend a…