The Ultimate PR Crisis Tool to Protect Your Brand in Real-Time

In today’s fast-moving media landscape, a simple tweet can escalate into a full-blown PR crisis in minutes. Websays is your all-in-one PR crisis management tool, designed to detect, alert, and help you respond to emerging threats before they spiral out of control. Stay ahead of negative sentiment, misinformation, or damaging headlines with the power of real-time media listening and actionable insights.

Why Does PR Crisis Management Matter?

Don’t let a crisis catch you off guard. Websays monitors what’s being said about your brand across social media, news, blogs, forums, and reviews, helping you spot PR risks early and act fast with confidence.

Protect Your Reputation

Spot negative comments and address them before they spread.

Track Competitors

See how your brand stacks up against the competition.

Engage Your Audience

Connect with customers and influencers shaping your brand’s image.

Stay Informed

Get real-time alerts so you’re always the first to know.

How Websays Works

A quick and easy setup with powerful tools.

🔍 Monitor

Track brand mentions across social media, news, blogs, and forums.

✔ Detect every mention that could spark a PR crisis—whether it involves your brand, executives, products, or industry influencers. Websays continuously scans the media landscape to give you an early warning system against brewing reputational threats.

📊 Measure

Instantly see if conversations are positive, negative, or neutral.

✔ Monitor the tone and volume of conversations to detect negative sentiment surges. Websays’ sentiment analysis helps you gauge the intensity of a crisis and adjust your response as it unfolds.

📢 Receive Smart Alerts

Get notified about crises, influencer mentions, or unusual activity.

✔ Influencer Detection – Find the key voices talking about your brand and turn them into allies.

📈 Act

Respond with speed and precision.

✔ Websays equips your PR team with the insights needed to craft statements, engage media, or adjust messaging in the middle of a crisis.

Key Features of PR Crisis Management

Uses for PR Crisis

  • Follow stakeholders reputation
  • Monitor brands and products through social media online, forums, blogs and social media
  • Analyse the conversation in owned channels and compare it with the external ones
  • Monitor hashtags and keywords relevant to the brand
  • Identify relevant influencers and channels in your industry with whom to collaborate (Brand Awareness)
  • Analyse topics
  • Receive alerts for mentions increases or specific mentions
  • Monitor social media contests
  • Discover connections between stakeholders and influencers
  • Monitor online campaigns in real time
  • Identify crisis and its origins

Ready to take control of your brand’s online presence?

Try Websays today