The numbers indicate that, in Europe, only 29% will open these confirmation emails and only 5% will click. Moreover, if we include the fact that there’s a bunch of these emails these days, we anticipate a drastic reduction on the number of newsletters travelling the network as if a pipe cleaning exercise, or better, the…
This year has been marked by change. The increased use of images on social media has given rise to the introduction of new analysis Systems, like Websays Logo Capture, which we count on to catch images. Our desire to improve customer service-related matters made possible our integration with Zendesk, and our interest in the role of social media in a…
Social Media Listening: we cannot think about business growth without social media listening. There are alternatives to professional monitoring tools which we explore in this link. On top of that, we show you the best way to use Big Data and Social media in your organization. If you want to know more, visit our website…
This month we decided to focus on the importance of social media customer service. To do so, we analyzed the behavior of Ryanair’s customers on social media and how the company responded (or not) to the comments.