In today’s digital world, public opinion isn’t just feedback—it’s fuel. When harnessed correctly, what people say about your brand (and your competitors) can be your most powerful growth lever. At Websays, we’ve built a social listening and media monitoring platform that turns online chatter into actionable business intelligence—fast.

Whether you’re launching a product, navigating a PR storm, or just trying to understand what your audience actually cares about, Websays helps you move from reaction to proaction. Here’s how.

Why Public Opinion Is the Growth Channel Most Brands Ignore

You already track clicks, conversions, and ROAS—but what about trust? Or sentiment? Or the pain points customers vent about right before they churn?

Public opinion lives in:

  • Tweets and TikToks

  • Reddit threads and product reviews

  • Blog comments and YouTube videos

It’s raw, emotional, and brutally honest. And that’s exactly what makes it so valuable. Yet most brands don’t have a structured way to capture it.

How to Leverage Public Opinion for Business Growth

Enter Websays: Your Radar for the Real World

At Websays, we’ve created a platform that helps brands monitor, analyze, and act on public sentiment in real time. Here’s what sets us apart:

✅ Multilingual & Multi-platform Coverage

We capture posts in any language from all major platforms—including TikTok, Reddit, YouTube, Instagram, Twitter/X, and more.

✅ Flexible Search Logic

Track specific keywords, brands, hashtags, or even combinations of those. Need to filter by country or channel? No problem.

✅ Human-Smart Sentiment

Websays uses natural language processing (NLP) to determine whether mentions are positive, negative, or neutral. And yes, it catches sarcasm better than you’d think.

✅ Trend Forecasting

We don’t just show what’s being said—we show what’s starting to trend. Think of it like early access to the next big thing in your market.

✅ Custom Dashboards & Alerts

Visualize everything from share of voice to influencer impact. Get notified when spikes or sentiment shifts happen—before your competition even notices.

5 Ways to Grow Your Business with Public Opinion (and Websays)

  1. Validate Product-Market Fit
    Use sentiment data to understand how your product is received. Websays lets you segment feedback by region, audience, and even influencer cohort.

  2. Uncover Content Goldmines
    Not sure what to post next? See what themes and phrases are resonating in your niche. Then tailor your messaging to match what’s organically working.

  3. Spot Crises Before They Erupt
    Real-time alerts let you catch brand mentions that spike unexpectedly—so you can course-correct before a Reddit thread becomes a headline.

  4. Benchmark Against Competitors
    Compare your brand’s share of voice, sentiment, and topic presence against the competition. Know where you’re winning—and where you’re not.

  5. Fuel Product & Marketing Roadmaps
    What features are people begging your competitor to build? What complaints keep surfacing in your reviews? Websays helps prioritize what to launch, fix, or promote next.


Case in Point: From Gut Feeling to Data-Led Growth

One Websays client—a beauty brand—used our platform to track chatter about fragrance launches across TikTok and X. They discovered rising excitement around “nostalgic scents” and adjusted their product copy and influencer strategy accordingly. The result? A 36% higher engagement rate and a 2x increase in sell-through on their next product drop.


The Websays Edge: Speed, Flexibility, and Accuracy

Most tools give you vanity metrics. Websays gives you business-changing insights. What makes us different?

  • Faster setup times (you’ll be live in hours, not weeks)

  • No “channel blind spots” (including TikTok and Reddit)

  • Fully customizable reports built for internal teams or client delivery

And with no long onboarding cycles or bloated enterprise pricing, we’re the smart choice for nimble teams that move fast.


Ready to Hear What the World Is Saying About You?

If you’re tired of guessing what your audience thinks—or waiting for problems to show up in your NPS score—it’s time to listen smarter. Websays gives you the tools to capture the voice of the public and use it as a growth engine.

Because growth isn’t just about what you say—it’s about what the world is saying back.