Category: brands
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Apple Music has been live for two and a half months now and it’s probably fair to say that not everyone is particularly impressed with it.
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Learn about Websays’ unique technology, how it hands power to consumers and how brands can use it effectively.
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A video game has been altered to removed a Tetris-like segment due to social media pressure. Playing History 2 – Slave Trade previously included a segment of gameplay where slaves were stacked like blocks in the hold of a ship.
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This great infographic created by Internet Marketing Inc. where they indicate the importance of social networks for travel brands. The focus of the infographic is on the importance of Facebook, perhaps most interestingly showing that 52% of people dream about vacations whilst on Facebook. Click on the infographic to see more of their analysis.
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A healthy social presence can increase the value of certain products, including cars.
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What brands are coming out on top in the social beauty battles?
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Fashion is one of the industries where aesthetic matters most, which is perhaps why when it comes to advertising, fashion brands are increasingly turning to Instagram.
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Samsung is running away with the mobile social media game, dominating social media with almost as many mentions as HTC, Nokia and LG together. Samsung is taking 49.8% of the share of mentions online, and proportionally received more responses on social media than LG, Nokia and LG combined.
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Invading social media users’ news feeds is always a tricky business, something that Cruzcampo found out this month the hard way. Negative sentiment relating to their new Instagram advertising campaign spiked yesterday, with more than half of mentions of Cruzcampo showing negative sentiment.
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Spanish people still talk about their banking sector with a great deal of distain.